London, UK (June 1st, 2016) – IPONWEB, an industry pioneer and world leader in the development of customised, real-time media trading platforms and infrastructure today announced the hiring of Ryan Pestano as General Manager for Asia.

Ryan, a passionate technologist and digital media professional with six years of executive leadership experience in Asia, was most recently the VP of Product and Operations in APAC for Amobee – working closely with Singtel Group businesses across SEA and Australia.

In his new role as GM for Asia for IPONWEB, Ryan will provide strategic leadership for the region across IPONWEB’s full range of business activities and customers with a key focus on regional expansion and market development.

Commenting on the appointment, Boris Mouzykantskii stated that “The Asian market has always been important for IPONWEB and it continues to evolve rapidly. As such, Ryan represents a key strategic hire for us and we are excited to be able to leverage his broad experience to provide greater focus and leadership to our regional client partnerships and growth.”

Ryan stated that, “As the programmatic space continues to grow and open-up new media channels, Asia is well poised for significant innovation. Across the ecosystem, from television to advertisers and publishers, there are opportunities for regional companies to leverage their unique data and deploy technology to create significant competitive advantage and IPONWEB is the company that can help make that a reality.”

Prior to Amobee, Ryan was the VP of Product at Brandscreen and Director of Platform Services at Media Innovation Group (a WPP company) all based in Singapore. He started his career in New York where he worked in multiple roles at Microsoft.



IPONWEB is a world leader in the Engineering & Operation of highly customised, real-time trading platforms and infrastructure. As a pioneer of programmatic advertising and automation though machine learning, IPONWEB has spent the last 12 years helping custom-develop real-time technology platforms for more than 100 companies globally.

IPONWEB’s u-Platform technology is used to customise and deliver real-time trading platforms for Advertisers, Media Corporations, DSP’s, SSP’s & DMP’s across the Americas, Europe & Asia.

IPONWEB’s BidSwitch business provides a central infrastructure for more than 250 technology platforms globally to connect and trade media across display, mobile, video and native formats, all via a single technical integration.

‘IPONWEB’ and ‘BIDSWITCH’ are trademarks of IPONWEB Holding Limited. All rights reserved.

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